Filed under “will it blend?”

Social Media Strategy and the Dodo Bird Effect

This month’s Harper’s Magazine had an article on the smorgasbord of cognitive behavioral therapies: “The War on Unhappiness: Goodbye Freud, Hello Positive Thinking” by Gary Greenberg: …all these paths lead to the mountaintop, a miracle known to my profession as the Dodo Bird Effect: psychologist Saul Rosenzweig’s discovery, in 1936, that therapeutic orientation doesn’t matter [...]